This book is about hypnosis and how to use it effectively. It will teach you what hypnosis is and how to hypnotise both individuals and groups of people any time and anywhere you choose. No prior experience of hypnosis is required to understand and apply the knowledge in this book. The techniques are deceptively simple yet incredibly powerful. They are entirely practical and have been road-tested over many years, with thousands of people.

This seminal book is renowned by hypnotists around the world, whether they are hobbyists or professionals.

The author is a vastly experienced hypnotist, hypnotherapist and trainer.

Originally written in 2007, this is the updated edition from 2016.